品牌全案概念提案板
English
Please generate a highly finished "Brand Concept Proposal Board" in [Aspect Ratio]. [Basic Information] Brand Chinese Name: [Brand Chinese Name] Brand English Name: [Brand English Name] Brand Category: [Brand Category] (e.g., Skincare / Fragrance / Hair u0026 Body Care / Cosmetics / Tea u0026 Drinks / Dining / Pets / Home, etc.) Brand Core Concept: [Brand Core Concept] Brand Slogan: [Brand Slogan] Target Audience: [Target Audience] Price Range / Positioning: [Brand Positioning] Usage Scenarios: [Usage Scenarios] Product Line / Core Product: [Product Line / Core Product] [Visual Direction] Overall Vibe: [Overall Vibe] (e.g., premium, minimalist, gentle, vintage, futuristic, natural healing, urban, trendy, etc.) Primary Color: [Primary Color] Secondary Color: [Secondary Color] Accent Color: [Accent Color] Material Keywords: [Material Keywords] (e.g., frosted glass, matte paper box, embossed paper, gold foil stamping, transparent acrylic, metal hardware, etc.) Supporting Graphics Direction: [Supporting Graphics Direction] (e.g., geometric shapes, botanical line art, water ripples, bubbles, mist, linear flowing graphics, icon systems, etc.) [Visual Goal] This is not a standard product poster, an e-commerce detail page, or a single packaging render. It is a highly finished "Brand Concept Proposal Board". The visual should reflect the first-round holistic proposal feeling of the brand's transition from concept to visual realization, ideal for early-stage visual direction exploration. [Visual Elements to Include] 1. Brand Main Header Area: - Brand Chinese Name - Brand English Name - Slogan - A concise brand concept statement 2. Brand Identity Area: - Logo direction display - Typography styling - Brand colors / color palette swatches - Supporting graphics display 3. Central Key Visual Area: - Centered around the [Core Product / Product Line], showcasing a high-texture product packaging mockup set - Includes the main product, outer packaging box, and series combination - Product appearance, labels, typography, and materials should be unified, presenting a complete brand system feel - This serves as the visual centerpiece of the entire board 4. Information u0026 Description Area: - Showcase product selling points / core keywords / usage scenarios / sensory experience - Keep info concise, clear, and presentation-like, avoiding clutter - Primarily in Chinese, with English as secondary support 5. Brand Collateral Extension Area: - Display brand collateral mockups, such as shopping bags, cards, stickers, gift boxes, promotional cards, menus, merchandise, labels, bottle stickers, social media tiles, etc. - Choose reasonably based on the brand category; do not force all items mechanically 6. Hand-drawn Annotations Area: - Incorporate a moderate amount of hand-drawn style annotations, arrows, sketch-like explanations, and small notes - Give it the feel of a designer's pitch board - Handwritten annotations should be clear, natural, refined, and not messy [Layout Requirements] - The overall layout is a horizontal or vertical brand proposal board, recommended aspect ratio: [Aspect Ratio] - The layout should feel designed, branded, presentation-ready, and editorial/magazine-like - Clear reading hierarchy: brand info at the top -u003e main product in the center -u003e information modules on left/right -u003e collateral extensions at the bottom - Balanced use of negative space, neither too empty nor too crowded - Information modules should be clearly distributed, resembling a concept board submitted by a professional design agency [Style Requirements] - Premium, clear, clean, and high-quality aesthetic - Text should be as legible, accurate, and natural as possible - No obvious gibberish characters, no low-quality textures, no cheap e-commerce styles - Avoid being overly flashy; do not make it look like a generic PowerPoint slide - It should present the feel of a real brand pitch rather than a simple collage [Additional Requirements] - Automatically match appropriate packaging forms, visual elements, and usage scenarios based on the [Brand Category] and [Brand Core Concept] - If the information provided by the user is incomplete, reasonably fill in the blanks without deviating from the direction - The overall output should resemble a "concept proposal board / visual mood board" rather than a complete
中文
请生成一张【画幅比例】的高完成度「品牌全案概念提案板 / Brand Concept Proposal Board」。 【基础信息】 品牌中文名:【品牌中文名】 品牌英文名:【品牌英文名】 品牌所属品类:【品牌品类】(如护肤 / 香氛 / 洗护 / 彩妆 / 茶饮 / 餐饮 / 宠物 / 家居等) 品牌核心概念:【品牌核心概念】 品牌 slogan:【品牌 slogan】 目标人群:【目标人群】 价格带 / 定位:【品牌定位】 使用场景:【使用场景】 产品线 / 核心产品:【产品线 / 核心产品】 【视觉方向】 整体气质:【整体气质】(如高级、极简、温柔、复古、未来感、自然疗愈、都市感、潮流感等) 主色调:【主色调】 辅助色:【辅助色】 点缀色:【点缀色】 材质关键词:【材质关键词】(如磨砂玻璃、哑光纸盒、压纹纸、烫金、透明亚克力、金属件等) 辅助图形方向:【辅助图形方向】(如几何图形、植物线稿、水波纹、气泡、雾气、线性流动图形、图标系统等) 【画面目标】 这不是普通产品海报,不是电商详情页,也不是单一包装图,而是一张高完成度的「品牌全案概念提案板」。 画面要体现品牌从概念到视觉落地的第一轮整体提案感,适合用于早期视觉方向探索。 【画面内容需要包含】 1. 品牌主标题区: - 品牌中文名 - 品牌英文名 - slogan - 一句简洁的品牌概念说明 2. 品牌识别区: - Logo 方向展示 - 字体气质展示 - 标准色 / 色卡展示 - 辅助图形展示 3. 中央主视觉区: - 以【核心产品 / 产品线】为中心,展示一组高质感产品包装样机 - 包含主产品、外包装盒、系列组合 - 产品外观、标签、排版、材质统一,具有完整品牌系统感 - 这是整张图的视觉重心 4. 信息说明区: - 展示产品卖点 / 核心关键词 / 使用场景 / 体验感受 - 信息不要过多堆砌,要简洁、清楚、有提案感 - 以中文为主,英文可作为辅助 5. 应用延展区: - 展示品牌延展物料,如手提袋、卡片、贴纸、礼盒、宣传卡、菜单、周边、标签、瓶贴、社媒小图等 - 根据品类合理选择,不必机械全部出现 6. 手绘标注区: - 画面中加入适量手绘感标注、箭头、草图式说明、小注释 - 要有设计师提案板的感觉 - 手写标注要清晰、自然、精致,不要凌乱 【版式要求】 - 整体为横向或竖向品牌提案板版式,推荐【画幅比例】 - 版式具有设计感、品牌感、提案感、杂志感 - 阅读路径清晰:上方品牌信息 → 中央主产品 → 左右信息模块 → 底部延展展示 - 留白合理,不要过空,也不要过满 - 信息模块分布清晰,像专业设计公司提交的概念提案板 【风格要求】 - 画面高级、清晰、干净、有品质感 - 文字尽量清楚、准确、自然 - 不要出现明显乱码,不要低质感,不要廉价电商风 - 不要过度花哨,不要把画面做成普通PPT - 应呈现真实品牌提案的感觉,而不是简单拼贴 【额外要求】 - 根据【品牌品类】和【品牌核心概念】自动匹配合理的包装形式、视觉元素与应用场景 - 如果用户填写的信息不完整,可以在不偏离方向的前提下做合理补全 - 整体输出应更像“概念提案板 / 视觉方向板”,而不是完整品牌规范手册